Tim Cook suggests iPhone upgrade plans are akin to the idea of a "prime subscription", says Apple sees it as a major growth area (Kif Leswing/CNBC)
Tim Cook suggests iPhone upgrade plans are akin to the idea of a “prime subscription”, says Apple sees it as a major growth area — - Some investors want Apple to sell its iPhone on a subscription basis to shift more of Apple's revenue from transactional sales to recurring revenue.
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