How advertisers are dealing with Facebook ad price increases prompted by Apple's ATT changes, with some shifting their ad budgets to Google, Amazon, and TikTok (Wall Street Journal)
Wall Street Journal:
How advertisers are dealing with Facebook ad price increases prompted by Apple's ATT changes, with some shifting their ad budgets to Google, Amazon, and TikTok — Privacy features prompt e-commerce businesses to slash ad spending; ‘Apple has changed the game’ — Facebook was long one of the surest bets in digital advertising.
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